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Saturday, May 8, 2010

The first step of Google's redesign explanation?

Google posted brief history of their new redesign that had been going through heavy testing over the past few months. Jon Wiley, their senior designer on the project, went into detail explaining the process they went through in deciding on the new look.



If you’re curious, here are some of the other design prototypes Google Designer Team tried…

  1. Blue homepage: They’ve always had a strong affinity for blue — after all, blue is usually the color of web links, so it binds the web together. It became the basis for many designs.
  2. Blue button: The big blue button made it all the way to our first external experiment, where it was promptly rejected by users. We heard you loud and clear and changed the button in the next round.
  3. Universal bars: This design emphasizes different types of results with labeled blocks in the main results pane, such as books, news and shopping.
  4. Blue results: This is one of the final blue designs we created and marks the point when we renamed the "Web" link to "Everything" — a label that gets closer to the intent of our mission to organize all the world’s information.

                                                        By: Jon Wiley, Senior User Experience Designer


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